The Bunbury Basketball Association is dedicated to the promotion of the sport of basketball in the Bunbury region for participants of all ages. The Association believes that basketball is a tool to be used in community-building, promoting healthy living, and the empowerment of our youth in a climate of mutual respect healthy competition.

The Association tasks itself with increasing the participation rates for basketball, enhancing playing, coaching, and umpiring opportunities for members, and acting a central office for the development of basketball within the Bunbury region. The Association will use various tools for the execution of this strategy, including different levels of domestic/local competition, representative programs, coach and referee development schemes, and development models which emphasise the positive experiences of amateur sport for the socio-cultural, psychological, physical, and emotional development of our youth.